Case Study
How GalaxyCon increased lead generation with Eventeny's ticketing
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423,000+
total tickets sold
40+
events hosted on Eventeny
3
years with Eventeny
A fandom experience unlike any other
GalaxyCon combines live and virtual events to craft a space that celebrates pop culture.
Whether you're into anime, sci-fi, gaming, wrestling, cosplay, or anything in between, fans will discover events that spark joy and foster thriving communities.
Challenges and goals
GalaxyCon has experienced consistent year-over-year growth. Last year, they hosted 7 events, increasing to 11 this year, and they're on track to host 20 next year. As they scale up, the rise in attendees brings a greater demand for efficient event and attendee management
With bigger crowds, and more events, GalaxyCon needs to continue streamlining ticketing for shorter lines, while enabling their attendees to manage their busy schedules, and increase lead generation and marketing efforts with attendee tracking.
Lead generation with attendee tracking
When attendees check in at GalaxyCon using QR-code badges, their location data is sent to Eventeny’s platform, allowing event organizers to track tables that attendees have checked in at, or events they’ve attended.
This allows GalaxyCon, and its sponsors to use this data to enhance marketing efforts, with targeted email marketing to attendees. As a result, sponsors and events can increase revenue and brand recognition.
Mobile app ticketing
This year, GalaxyCon Raleigh attracted a bustling crowd of over 20,000 on its peak day. Thanks to Eventeny’s mobile app, attendees breezed through check-in lines, cutting down on wait times.
The app also enhanced their experience by allowing them to effortlessly manage different ticket types and access their event schedules.
A customer-centric approach
As longtime customers of Eventeny, GalaxyCon’s loyalty stems from our commitment to being customer-focused, and adaptable.
Eventeny’s flexible engineering team and dedication to event organizers, ensures the platform is always built with the user's perspective in mind.
Looking ahead: growing with the platform
As both GalaxyCon and Eventeny continue to grow, our collaboration continues, with ideas being generated to improve and build upon the event organizer experience on the platform.
As new features continue to be rolled out, like conditional logic, and expanded hardware rentals, GalaxyCon is excited to discover these new facets of the platform to streamline their event management process.